Account

A brokerage account in which securities (stocks, mutual funds and options) are held.

Account Type

An investment, retirement, education or other type of account or a Watch List.

At The Money

The status of an option when the strike price of the option equals the current market price of the underlying stock.

Break Even Strategy

The second of four ExitPoint® strategies, the Break Even Strategy specifies that a Sell Alert will be triggered if the price of a security, after having risen a specified percentage above its Entry Price, then falls below a second lower percentage that is only slightly above the Entry Price of the security. The Break Even Strategy is designed to ensure that a security already showing a healthy gain will never be held too long so that the gain turns into a loss.

Default Strategy

The Strategy Setting that is automatically applied to calculate your ExitPoints. The Default Strategy is intended to cover all situations where you don't have a specific alternative strategy in mind for a particular security.

Dividend Yield

The annual rate of return on a security calculated by dividing the cash dividends received over the last twelve months by the purchase price paid for the security. For example, if you received $200 of cash dividends over the last twelve months for 100 shares of a stock you purchased for $40 per share, your dividend yield would be 5.0% ($200 / $4,000).

E-Mail Alert

An ExitPoint® feature that allows you to have your ExitPoint® reports delivered automatically right to your E-Mail in-box (including remote E-Mail devices) without the need to login to the Internet. E-Mail Alerts can be created to automatically contact you on a time-based schedule ("Time Alerts"), or on an event-based schedule ("Event Alerts"). You can create as many alerts of either type as you like and have each alert sent to up to two E-Mail addresses of your choice.

Entry Price

The price at which a security is purchased, or in the case of a Watch List, the hypothetical price from which the performance of a security is tracked.

ETF

Exchange Traded Funds or ETFs are baskets of securities that are traded like individual stocks with daily price fluctuation. The most common examples of ETFs are SPIDERS (Symbol SPDR) that track the S&P 500 Index, DIAMONDS (Symbol: DIA) that track the Dow Jones Industrial Average, and QUBES, (Symbol: QQQQ) that track the Nasdaq 100 Index. Some primary advantages of ETFs are that they provide the diversification of an index fund as well as the ability to sell short, buy on margin and purchase as little as one share.

Event Alert

In ExitPoint®, an E-Mail Alert created on an event-based schedule that will automatically deliver to your E-Mail in-box a summary of information from your portfolio or from your ExitPoints that satisfy the criteria you specify. Event Alerts for your portfolio can be created to alert you every time a security's price changes by a certain dollar amount or a certain percentage, every time the gain or loss on a security reaches a certain percentage, or every time a security rises above or falls below a specified price. Event Alerts for your ExitPoints can be created to also alert you every time a Sell Alert is triggered or a New ExitPoint is reached.

ExitPoint

The price per share at which it is recommended you sell a security.

Fixed Stop Strategy

An independent strategy used in place of the four conventional ExitPoint® Strategies, the Fixed Stop Strategy is designed to allow you set an ExitPoint at a specific share price below the current price.

Green Flag

An indication on the My ExitPoints page that a New ExitPoint has been triggered.

In The Money

The status of a call option when the option's strike price is below the current market price of the underlying stock, or the status of a put option when the option's strike price is above the current market price of the underlying stock.

Long Position

The purchase of securities such as stocks whose value rises as the market price rises and declines as the market price declines. In the case of options, the purchase of put or call option contracts.

Market Order

An order to buy or sell a security at the best available price.

Market Price

The current price of a security in the market.

Move Point

As a security rises in price, the point at which that security moves from one ExitPoint® Strategy to another higher Strategy, signaling that a New ExitPoint (higher than the prior ExitPoint) has been triggered.

New ExitPoint

An alert that the current price of a security has risen sufficiently to move you into a higher ExitPoint® Strategy geared more toward protecting profits than preventing losses. A New ExitPoint can only occur when a security is rising in price. A New ExitPoint is symbolized by a Green Flag on the My ExitPoints page.

Out Of The Money

The status of a call option when the option's strike price is higher than the current market price of the underlying stock, or the status of a put option when the option's strike price is below the current market price of the underlying stock.

Portfolio

The group of securities held in an account.

Red Flag

An indication on the My ExitPoints page that a Sell Alert has been triggered.

Security

In ExitPoint®, a stock, mutual fund or option. (More generally, the definition of securities generally can also include debt obligations such as bonds or rights to ownership such as derivatives.)

Sell Alert

An alert that the current price of a security has fallen below its ExitPoint. A Sell Alert is symbolized by a Red Flag on the My ExitPoints page.

Short Position

The sale of borrowed securities such as stocks with the expectation that their market price will decline. Because the borrowed securities must eventually be returned to the broker, the investor must buy them back and will profit if he can do so at a lower price than the price he received on their prior sale. A short position in stocks is commonly known as a "Short Sale." In the case of options, a short position refers to the selling of a put or call (also known as writing an option).

Slippage

An unfavorable price movement in a security's price between the time an order to sell is placed and the time that order is filled.

Stop

An abbreviated term for Stop Loss Order.

Stop Loss Order

In ExitPoint®, an order placed with a broker to sell a security when it falls to a certain price below its current price. A Stop Loss Order can be set at a specific price or at a specified percentage below the current price of a security. A Stop Loss Order becomes a market order when the security reaches the specific price. The purpose of a Stop Loss Order is to limit losses or to protect profits.

Stop Loss Strategy

The first of four ExitPoint® Strategies, the Stop Loss Strategy is the strategy assigned to all new securities added to your portfolio and specifies that a Sell Alert will be triggered if the price of the security falls a specified percentage below its Entry Price. The Stop Loss Strategy is designed to prevent you from holding onto a security that plummets in value by triggering a Sell Alert when the security has declined in value below its Entry Price by the specified percentage.

Strategy

Any one of four strategies, Stop Loss, Break Even, Trailing Profit or Target Price used to calculate the ExitPoint of a security.

Strategy Setting

For Long Positions, the percentage below a certain price by which a security's ExitPoint is calculated. For Short Positions, the percentage above a certain price by which a security's ExitPoint is calculated. ExitPoint® provides preset Strategy Settings for Default, Aggressive, Short-Term or Long-Term strategies or allows you to set your own Custom strategy.

Target Price

The price that an investor hopes a stock or other security will reach.

Target Price Strategy

The fourth of four ExitPoint® Strategies, the optional Target Price Strategy allows users to specify price appreciation goals in dollars per share or percentage appreciation. If the price is reached, ExitPoint® will move from the Trailing Profit Strategy into the Target Price Strategy, tightening the percentage spread below the current price at which ExitPoint® will trigger a Sell Alert. If no Target Price is selected, ExitPoint® will trigger a Sell Alert for securities that have appreciated sufficiently to be within the Trailing Profit strategy should they decline by the specified percentage for that strategy below their current price.

Time Alert

In ExitPoint®, an E-Mail Alert created on a time-based schedule that will automatically deliver to your E-Mail in-box a summary of your portfolio or your ExitPoints. Time Alerts can also be customized to limit the information sent to you based on the criteria you designate. Time Alerts can be created to alert you at specific times of the day or at specific time intervals.

Trailing Profit Strategy

The third of four ExitPoint® Strategies, the Trailing Profit Strategy is designed to ensure that you will always profit from a security that has already appreciated in value by a meaningful amount rather than hold onto it too long, turning a solid gain into a potential loss. Unlike the Stop Loss Strategy or the Break Even Strategy, the Trailing Profit strategy calculation is based on the current price which fluctuates rather than the Entry Price of a security which does not. Therefore, while the ExitPoint of a security in any strategy will never decline, the ExitPoint of a security in the Trailing Profit strategy will continue to rise as the price of the security rises. Because of the differences in the way the Trailing Profit formula is calculated, you are likely to see more frequent Green Flags, signaling new ExitPoints, than with the Stop Loss or Break Even strategies.

Trailing Stop Order

A Stop-Loss Order that is set at a specified percentage below the market price rather than at a specific price. The trailing stop order price can rise as the price of the underlying security rises but it can never fall.

Trailing Stop Strategy

An independent strategy used in place of the four conventional ExitPoint® Strategies, the Trailing Stop Strategy is designed to allow you set an ExitPoint that is a specified percentage below the current price regardless of whether it is in a gain or loss position. Like the Trailing Profit Strategy, the ExitPoint of a security in a Trailing Stop strategy will never decline and will also continue to rise as the price of the security rises. Use of the Trailing Stop Strategy is most appropriate when: (1) you add a security to your ExitPoint® portfolio that is already in a loss position (which normally would trigger a Sell Alert under the conventional ExitPoint® Strategies), and (2) you want to set an ExitPoint that will prevent further declines greater than the specified percentage. but will still allow the security to rise in value.

Watch List

A list of securities that are monitored but not actually owned.

What If Scenario

In ExitPoint®, a feature that allows you to compare how the securities you sold would have continued to perform had they not been sold.